Members of the RBP team got up close and personal with Harley-Davidson fans when they joined the H-D team at one of the motorcycling industry’s biggest events this month.
Motorcycle Live is held each November at Birmingham’s NEC, bringing together the biggest hitters in the industry.
The event attracts manufacturers from across the globe along with all types of business associated with motorcycles, for a week-long festival spanning several halls of the iconic venue.
And as the world’s most famous motorcycle brand, Harley-Davidson was an essential part of the show.
Its groundbreaking stand included a host of iconic H-D machines, entertainment including Foosball and a photobooth, H-D’s famous Jumpstart machine which gives non-riders the chance to try two-wheels in complete safety and talks from some of the UK’s leading motorcycle influencers.
Harley-Davison is one of RBP’s longest-standing clients and this year, our team was determined to get more involved.
Along with preparing all marketing and PR material ahead of the event, a number of team members headed to the NEC to work alongside the events team.
It was an opportunity to meet some of the brand’s biggest fans and the team loved getting the chance to chat all things H-D for several days.
It was also the chance to discover more about the H-D community and how much this iconic brand means to fans.
The event was incredibly valuable to everyone involved and the team is already looking forward to appearing at further events during 2025.
