The Harley-Davidson Bagger World Cup reached a historic conclusion this season, with Archie McDonald of Joe Rascal Racing becoming the first-ever FIM Harley-Davidson Bagger World Cup Champion.
Earlier in the year, our team had the opportunity to support activity around the championship at The Bike Shed Show, where we met Archie and experienced the excitement surrounding the series first-hand.
The championship brings together the distinctive style and performance of Harley-Davidson baggers with competitive racing, creating a format that has generated growing interest among motorcycle fans and the wider automotive community.
As part of our work around the Bagger World Cup, RBP supported influencer activity designed to introduce the championship to new audiences and bring the energy of the racing experience to social channels.
Meeting Archie at The Bike Shed Show made following his progress throughout the season particularly exciting, so seeing him go on to secure the inaugural championship title was a fantastic moment for everyone involved.
It’s been great to play a small part in supporting the activity around the championship and to see the story reach such a significant milestone with its first-ever World Cup winner.
